Pepsi MAX unveils on-pack promotion with EA SPORTS FCTM 24 - Asian Trader - Business & Industry, News, Analysis

Pepsi MAX is kicking off its partnership with EA SPORTS FCTM in 2024 with an on-pack promotion, which gives shoppers the chance to win in-game rewards with every participating Pepsi MAX product. The campaign is set to drive excitement for shoppers in-store, encourage impulse sales and increase basket spend among football fans and gamers on-the-go. […]

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