IHOP Is Renaming Itself IHOB - What Does IHOb Mean?

The International House of Pancakes announced it is renaming itself IHOb. Why? Who knows.
The International House of Pancakes announced it is renaming itself IHOb. Why? Who knows.

IHOP is Changing Its Name Again and for the Love of God Please Stop

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IHOP's Name Change to 'IHOb' Is a Truly Obnoxious Brand Move - Eater

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IHOP Says 'IHOb' — And The Internet Says, What? : NPR

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IHOB? — why ideas spread. If you were following the media last…, by Celina Nguyen

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