Fifa, Product Placement And The Future Of Ads In Video Games

We take a look at EA Sports’ Fifa series and the opportunities its in-game dynamic advertising offers marketers.

The Video Game Industry Is Growing: Here Are 4 Ways Brands Are Reaching Gamers

A Brief History of In-Game Advertising

Advertising in Video Games: Level-Up Your Digital Marketing

Six of the best product placements in video games, Product placement

World Cup 2022: How to prepare for the most digital World Cup

It's Time For Game Companies to Embrace Product Placement Advertising – GameSpew

EA Sports in-game brand integrations

In-game mobile advertising: Why is it so effective?

Frontiers Congruity of Virtual Reality In-Game Advertising