Forever 21 // Interactive Billboard in Times Square - WNW

The exterior of Forever 21's Times Square store features a giant interactive digital billboard which displays in real-time, models taking pictures of the crowds below. As she takes a picture, the person’s image is shown on the screen. A very true and fun representation of the idea that our customer is our brand and vice versa. Working in collaboration with SPACE 150.

Forever 21 Times Square Billboard - WNW

Question: Has Ireland's biggest newspaper lost its goddamn mind?

50+ Times Square Forever 21 Inc Billboard New York City Stock Photos, Pictures & Royalty-Free Images - iStock

Photographing Billboards : Forever 21 Times Square Billboard

Forever 21 Times Square Billboard - WNW

50+ Times Square Forever 21 Inc Billboard New York City Stock Photos, Pictures & Royalty-Free Images - iStock

Photographing Billboards : Forever 21 Times Square Billboard

New York City - Forever 21 Interactive Billboard - HD

Forever 21 Billboard at Times Square

Forever 21 Billboard Times Square

Forever 21 Billboard Times Square

space150: forever 21 interactive billboard

Times Square Giant Interactive Billboard Demo